As an independent insurance agent, most of your day is dedicated to bringing in new business. If you’re not meeting with prospective clients, you’re probably busy chasing down leads or handing out business cards. Factor in the services you provide the clients already in your book, and you have a pretty hectic schedule.
No knock against cold calling – it has its place – but so does a targeted marketing strategy. In fact, focusing on a growing niche in your area could generate a better return on your time investment, especially if you have some insight into the insurance needs of a particular industry.
This is where the Insurance Noodle Agent Academy eBooks come in. With data from the US Census, the Bureau of Labor Statistics, and other industry-specific sources, the Agent Academy eBooks can help you find growth opportunities for your independent agency.
Download Our Free Industry Guide eBooks
How Do I Use the eBooks?
Every industry has its unique exposures, and so does every business. That’s why each eBook is organized by the industry with chapters dedicated to the different business types within it. When an industry has a particularly long list of potential business types, we’ve grouped them by similar insurance concerns.
You can download the entire eBook PDF, or you can flip to the chapter that best represents your interest. From there, you can…
- Identify classes poised for growth.
- Select a target market for your agency.
- Evaluate a client’s risks based on their industry.
- Suggest commercial policies for your clients.
Commercial insurance isn’t necessarily complicated, but there is more to it than offering a Business Owner’s Policy and waiting for your commission. Use these eBooks to help you start writing a variety of business classes.
What’s Inside the eBooks?
In addition to the data from government agencies and trade associations, the Agent Academy eBooks offer insight into insuring different businesses, such as…
- Questions agents may want to ask clients when assessing risk.
- Classification issues agents may run into when submitting applications.
- Suggestions agents may make for mitigating risks.
- Policies that are important to particular industries.
Whether you’re plotting your marketing strategy or responding to a client’s inquiry, these eBooks can be a handy resource for your independent agency. Browse the library below to get started.